Latest News

7 Biggest Phone Fails You Don’t Think You’re Making But You Are

Did you know that the telephone can be used to actually have a conversation with real people? Even customers who really want your services? Apparently, one of our clients forgot. Via our paid search campaigns, we had been driving a ...
Read More >

Why Did My Website Get Hacked?

Unfortunately we are hearing this question more and more.  Even if you don't handle personal or financial data it doesn't seem to matter; just about any website large or small could be vulnerable to attack.  But why would someone bother ...
Read More >

Universal Negative Keywords – Optimizing PPC Accounts

Below is a list of keyword terms that the vast majority of advertisers should add to their PPC accounts as negative keywords at the campaign level. Negative keywords stop your ad from showing up on particular searches. For instance, if you fix major ...
Read More >

Received A Mobile Usability Issues Notification from Google Webmaster Tools?

Google is sending out warning notifications to owners of websites that are not mobile-friendly.  Already a feature of our SEO audit, testing for mobile compatibility is important because Google is checking - and if your website does not display well ...
Read More >

Advice To College Students: How To Get A Job in Marketing

Many college students approach us looking for advice on what they can do to make themselves more marketable to future employers as well as new grads approaching us to get their first job. This is the advice we give them, ...
Read More >

Google Forwarding Numbers – Some Insights

Why aren’t Google Forwarding Numbers Showing in My Ad's Call Extensions? We recently came across a situation where we set-up call extensions for our client with a Google-forwarding number. However, in testing to make sure it was working, our call extension ...
Read More >

What Picasso Taught Me About Marketing

I found myself once again sucked in to Reddit this past weekend and came across this post “ELI5: Why is Picasso considered to be a great artist?" (for the Reddit novice, ELI5=Explain it to me Like I’m 5). The top comment, ...
Read More >