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Yes, Virginia, Customers Still Use Their Phones to Call for Your Services

Form submissions are great, but sometimes you just want that phone ringing.In the past, the only option to create a click-to-call campaign in Facebook was to use a reach objective. While we have tested this campaign type extensively, we have ...
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8 SEO Tips For YouTube

So you made a great, engaging video and proudly uploaded to YouTube.  You think your video is awesome but it's not getting many views and you're not sure what to do.  Here are some pointers to guide you on your ...
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My LinkedIn Products Page is Going Away! Do I Need Showcase?

OK, yes it’s true.  Your LinkedIn Services/Products page is going away April 14th.   But you were barely giving it any love and attention anyway, so why panic now that it’s leaving? Don’t worry, take a deep breath.  Take a sip ...
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The Neglected Website Is Soon Forgotten

You invested in a beautiful website, integrating solid search engine optimization and great quality, original page content.  Your search rankings were great for a while and brought in lots of visitors.  But competitors moved in and stole your rankings.  How? ...
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SEO Snake Oil and Squirrel Tail Nuggets

Hey, have you heard this one yet? "GUARANTEED Top Keyword Placement in the largest Search Engines" It's a claim very similar to that of the snake oil salesmen who would sell elixirs guaranteed to cure everything from baldness to arthritis ...
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Don’t Believe The Hype: SEO Is Here To Stay

At Digital Caffeine we receive near-daily inquiries from concerned business leaders, web designers and fellow search marketing strategists.  It seems some folks have been led to believe the latest Google update apocalypse has stripped away keyword data and this has ...
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5 Top Reasons You Need a LinkedIn Company Page Now

I know what you’re thinking- ohmygosh - not ANOTHER social media thing I have to do.  Facebook, Twitter, Google+ … and now I need to manage a LinkedIn Page for my company? I just don’t have the time. Here’s the ...
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