If you’re advertising on Facebook, you’re paying every time someone clicks on your ads. So it’s important that they land on a page that is going to make them convert (e.g. buy something, make an…
What your staff is really thinking about during a zoom meeting. You know who loves meetings? People that don’t actually do any work. Showing up at a meeting offers them the cover of looking like…
Like gas, digital advertising is crazy cheap now. Unfortunately, it doesn’t freeze well. While toilet paper, hand sanitizer and N95 masks are almost impossible to find and in some cases are selling for 10x their…
When you see an unknown number calling in, what do you do? Let it go to voicemail and check it later Let it go to voicemail and check it never Keep your voicemail box maxed…
It seemed like a great idea at the time. You didn’t understand how to set up social media for your company and that over-enthusiastic summer intern volunteered to take care of it all. Who knows…
When you’re researching a service (let’s say termite exterminator), what do you think when you see Bugs Be Gone has gotten an average of 2.6 stars by 8,439 Google users? What if the reviews are…
These are the new leads. These are the Glengarry Glen Ross leads. And to you, they’re gold. And you don’t get them. – Blake (Alec Baldwin), Glengarry Glen Ross. Those famous leads were so valuable,…
It seemed like a good idea at the time. Let the agency take care of setting up the credentials and apply their credit card for all the digital accounts – Google Ads, Bing, Facebook, etc.…
You spent so much time figuring out exactly what information you needed from potential customers. You spent a ton of money on ad campaigns making sure they saw the form. And you really need a…
Over 60% of search is now done on the phone. So, you would think with all that money being spent on ads that spending a few minutes reviewing the landing page (the page the ad…