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Secure Your Site Already

The best time to make your site secure was 10 years ago when Google first recommended it. The second best time is today. Despite Google increasing the penalties for sites that aren’t secure, many small businesses still haven’t secured theirs. Including ...
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Google Now Allows Advertisers To Run Native Gmail Ads

Though it's been beta testing this "new" feature since 2013, Google has finally allowed all of their AdWords advertisers to start advertising within Gmail. These new ad formats can be accessed via the Display Network, using the Ad Gallery with ...
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Google My Business = Google Places and Google+ Local

Google Places for Business ... Google+ Local Pages ... Google Maps ... What are these services, what is the difference and do I need them? Business listings on Google started with Google Maps and Places.  Later, with the introduction of ...
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Pro Level Technique: Proofreading

In the marketing world, proofreading is a crucial skill. Whether you're looking through a proposal, writing content for a site, or building an eBook, it's important to proofread your work with a fine tooth comb. The problem, often when you ...
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SEO is about Passion

Another link just came through my email to an interesting article about "Why Link Building Is Not the Future of SEO" followed shortly by an email from Website Magazine about a webinar that will teach you "3 Tactics for Creating ...
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Will Tags Inside of Tag Manager Fire For Users With JavaScript Disabled?

We were recently working with a client to clean up all of their tracking and conversion code. Part of that task involved taking all of the code which was placed directly on their site, and moving it inside of Google ...
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Set Separate URLs for Desktop and Mobile Traffic in AdWords

How cool is this "new-ish" feature in Google AdWords? We can now set-up mobile specific URLs within the same ad. So a single ad can direct desktop traffic to one URL, and that same ad, when displayed on smartphones, will ...
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